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Working on Wellness Environments (WOW-E) is a Texas A&M AgriLife Extension multidisciplinary community development program
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Apply to participate in WOW-E’s Engaging Youth in Designing Healthier Communities Summit

May 8, 2026 by kelsey.coats

Learn best practices in engaging with youth in community assessments, design, and change! All participants are eligible to apply for youth community engagement kits! Applications are due by July 15, 2026.

Apply for the Summit

What: WOW-E Best Practices in Engaging Youth in Designing Healthier Communities Summit

Who: AgriLife & PVAMU Extension agents and paraprofessionals and community leaders

When: September 9 – 10, 2026

Where: Texas A&M AgriLife Research and Extension Center at Dallas (17360 Coit Road Dallas, Texas 75252)

Fee: $50

AgriLife & PVAMU Extension Summit participants are eligible to apply for travel support.

Click here for a pdf version of the application to review. All applications must be submitted via the online form found at the “Apply for the Summit” button above.

Filed Under: Blog

Apply to participate in Urban and Municipal Parks 2025 – 2026 Workshops

November 3, 2025 by kcoats

Texas A&M AgriLife’s Urban and Municipal Parks (UMP) and Working on Wellness Environments (WOW-E) annual workshop registration is open! You asked so this year we’ll tour across Texas to provide education opportunities as well as time to ideate projects to be completed in your community. The workshops are open to practitioners, volunteers, park or trail board members, friends groups, and community leaders. Check out the WOW-E (Working on Wellness Environments) technical assistance program to see if you are in a community eligible for partial registration support.

Learn more and register

From Dream to Green: Best Practices in Modern Day Park Planning

8:30am – 12:30pm

Learn how to compile or update a Community Park System or Site Plan. We will review common components of plans, identify what is most meaningful for your organization, and provide time to brainstorm how to begin implementing a planning process for your park system or specific sites within your community.

Dates & Locations
  • December 9 – Denton, TX
  • January 6 – Rosenberg, TX
  • January 27 – Corpus Christi, TX
  • February 25 – Dallas, TX
  • March 3 – San Angelo, TX
  • March 17 – Nacogdoches, TX
  • March 24 – Canyon, TX
  • April 8 – El Paso, TX
  • April 28 – Wimberley, TX

Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces

1:30pm – 4:30pm

Attendees will learn basic grant writing concepts, including how to look for grants, best practices in writing grants, and key terms such as logic models, milestones, etc. We’ll practice writing common grant proposal sections and review best practices for support materials.

Dates & Locations
  • December 9 – Denton, TX
  • January 6 – Rosenberg, TX
  • January 27 – Corpus Christi, TX
  • February 25 – Dallas, TX
  • March 3 – San Angelo, TX
  • March 17 – Nacogdoches, TX
  • March 24 – Canyon, TX
  • April 8 – El Paso, TX
  • April 28 – Wimberley, TX

Enhancing Park Safety with CPTED Principles

8:30am – 12:30pm

Attendees will learn Crime Prevention Through Environmental Design (CPTED) basic principles, evaluate a site, review CPTED in park plans and policies, and devise feasible, local action steps.

Dates & Locations
  • December 10 – Denton, TX
  • January 7 – Rosenberg, TX
  • January 28 – Corpus Christi, TX
  • February 26 – Dallas, TX
  • March 4 – San Angelo, TX
  • March 18 – Nacogdoches, TX
  • March 25 – Canyon, TX
  • April 9 – El Paso, TX
  • April 29 – Wimberley, TX

Building from Ground up: Creating your Park Maintenance Plan

1:30pm – 4:30pm

This course is designed to motivate you to start or update a maintenance/operations plan. We’ll review the value of maintenance plans, discuss key components of plans, identify what is meaningful for your organization, provide time to assess and review various maintenance plans, and allow you time to brainstorm how to get started on a plan for your organization.

Dates & Locations
  • December 10 – Denton, TX
  • January 7 – Rosenberg, TX
  • January 28 – Corpus Christi, TX
  • February 26 – Dallas, TX
  • March 4 – San Angelo, TX
  • March 18 – Nacogdoches, TX
  • March 25 – Canyon, TX
  • April 9 – El Paso, TX
  • April 29 – Wimberley, TX

Full Schedule

Full Urban and Municipal Parks 2025 – 2026 Workshop Schedule
  • December 9 – Denton, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • December 9 – Denton, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • December 10 – Denton, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • December 10 – Denton, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • January 6 – Rosenberg, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • January 6 – Rosenberg, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • January 7 – Rosenberg, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • January 7 – Rosenberg, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • January 27 – Corpus Christi, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • January 27 – Corpus Christi, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • January 28 – Corpus Christi, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • January 28 – Corpus Christi, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • February 25 – Dallas, TX 8:30am -12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • February 25 – Dallas, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • February 26 – Dallas, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • February 26 – Dallas, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • March 3 – San Angelo, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • March 3 – San Angelo, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • March 4 – San Angelo, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • March 4 – San Angelo, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • March 17 – Nacogdoches, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • March 17 – Nacogdoches, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • March 18 – Nacogdoches, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • March 18 – Nacogdoches, TX 1:30pm – 4:30pm Building from Ground up: Creating your Park Maintenance Plan
  • March 24 – Canyon, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • March 24 – Canyon, TX 1:30pm – 4:30pm Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • March 25 – Canyon, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • March 25 – Canyon, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • April 8 – El Paso, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • April 8 – El Paso, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • April 9 – El Paso, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • April 9 – El Paso, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan
  • April 28 – Wimberley, TX 8:30am – 12:30pm: From Dream to Green: Best Practices in Modern Day Park Planning
  • April 28 – Wimberley, TX 1:30pm – 4:30pm: Strengthening Your Prospects: Grant Writing 101 for Parks, Trails, and Open Spaces
  • April 29 – Wimberley, TX 8:30am – 12:30pm: Enhancing Park Safety with CPTED Principles
  • April 29 – Wimberley, TX 1:30pm – 4:30pm: Building from Ground up: Creating your Park Maintenance Plan

Filed Under: Blog

Four Keys to a Successful StoryWalk™

July 23, 2025 by kcoats

By: Anna Stehling

A StoryWalk™ is a fun and creative way to combine literacy, physical activity, and family time by placing the pages of a children’s book along a walking route in your community. Whether you are trying to promote reading, encourage movement and physical activity, or activate public spaces, such as a park or downtown area, a well-executed StoryWalk™ can do all three. 

If you are considering bringing a StoryWalk™ to your community, there are a few essential pieces to think about that can help ensure your project is meaningful, engaging, and impactful. Here are four key ingredients for success: 

1. Partner with passionate community champions 
A strong StoryWalk™ program starts with strong partnerships. Reach out to local individuals and organizations who are excited about literacy, family time, and physical activity. You’ll want people who not only care deeply about the mission but are also involved in their community and ready to pitch in. Their insight and energy will be invaluable as you plan, promote, and maintain your StoryWalk™. 

2. Choose your location with purpose 
While all StoryWalks™ promote reading and movement, your choice in the installation location can help in various ways. For example, if you want to bring new life to an underutilized public space, your StoryWalk™ can act as a tool to encourage visitors. If your goal is solely to encourage visibility and awareness for the program, you might choose a highly trafficked space that already draws crowds. Let your goals guide your location—it makes a big difference. 

3. Use communication methods that work for your community 
Getting the word out is half the battle. The right communication method depends on your audience. In some communities, social media is a great tool to build buzz and spread the word. In other communities, some rural  for example, where internet access may be limited, simple tools like flyers at local grocery stores, churches, and schools can be more effective. The key is to test, learn, and adapt. Finding the right way to reach people often takes a few tries, but it is worth it.  

4. Involve your community at every step 
The more your community feels involved, the more successful (and supported) your StoryWalk™ will be. Collect feedback from users— this can be done using a variety of methods, such as evaluation forms, intercept surveys, or focus groups . You can also let community members get involved in decision-making, for example, letting them vote on future book selections or encourage volunteers to help with installation and upkeep. When people feel ownership, they’re more likely to engage, protect, and promote the program. 

At its core, a successful StoryWalk™ is about more than just books and signage — it’s about the experience being provided to people. Thoughtful planning, community input, and consistent communication all work together to create a program that will last. Keep these four keys in mind if you’re looking to create a StoryWalk™ program that best serves your community.

Filed Under: Blog

Utilizing Communications to Increase Park Awareness

July 9, 2025 by valeriejauregui

By: Valerie Jauregui and Kelsey Coats

There are many reasons people might not use their local parks and recreation amenities. According to Texas A&M AgriLife Extension’s Urban and Municipal Parks program (UMP), some reasons cited by residents for nonuse are time, age/age appropriateness, proximity/connectivity, utilizing other resources, lack of knowledge, and usability (Walker, et al., 2022). As practitioners, we cannot necessarily address some of these reasons (i.e., time), or they require additional time to address (i.e., proximity/connectivity). However, lack of knowledge is one barrier that can be reasonably addressed in the short term. The Working on Wellness Environments (WOW-E) and WOW-E communities have sought communication strategies to address the lack of knowledge of parks and public spaces for being active.

‘How do you Park’ communication campaign – Vernon, Texas

The City of Vernon Community Development department, Vernon Main Street and Tourism, and other partners identified a lack of knowledge of public parks, outdoor spaces, and ways to be physically active in the community. Together, they applied for the 2024 WOW-E Community Challenge to receive technical assistance to develop, plan, and evaluate a communications campaign to promote their local parks and physical activity amenities. 

With assistance from the WOW-E team, the local Vernon group attended WOW-E cohort sessions to define and analyze their audience, assess communication strategies to best fit their audience, complete an amenity inventory of all of the amenities available at their parks and public spaces, conducted community engagement to inform their graphics and messaging for the campaign, and planned their communication campaign and evaluation methods. 

The group kickstarted their campaign in May. Their billboard is currently running, and they have placed concrete clings promoting their parks around town. The group has also started posting on their social media profiles and will engage with their local community through messages, shares, and hashtags. The local team will continue to evaluate and monitor their campaign to gather feedback and responses. To learn more about these efforts, visit the City of Vernon Facebook page and the Vernon Mainstreet and Tourism Facebook page.

Concrete Cling (ground sticker) at local park
Concrete cling at everyday destination to promote campaign

WOW-E’s 2023 Active People Healthy Nation pilot awareness campaign

WOW-E collaborated with three communities in South Texas to pilot test a communication campaign to increase park and public space awareness for people to be active. The campaign was part of the CDC’s Active People, Healthy Nation effort to get 27 million more Americans active by 2027. Listening sessions found that an existing shared value among the audience was time with family and friends, which helped guide the campaign. Focus groups helped ensure that communication materials, messages, and imagery were relevant to the community. The focus groups also increased awareness themselves, as one participant said, “I did not know there were this many parks.”

WOW-E’s APHN awareness campaign ran for approximately eight weeks. The communication campaign consisted of billboards, social media posts, banners, ground stickers, bookmarks, amenity inventories, and maps of the communities’ parks and places to be active.  The campaign website included the maps and amenity inventories. Billboards included a short URL to the campaign website, social media posts included links to the campaign website, and ground stickers and bookmarks included QR codes to the campaign website. Social media posts, billboards, bookmarks, and banners were offered in English and Spanish. Different versions of the communication products ran in different communities. To read more about this effort, visit our blog! Interested in becoming a WOW-E community? See if your community is in a High Obesity Program supported county.

Resources:

Walker, J.R., Lee, J., Gunderson, E., & Coats, K. (2022, September 20 – 22). If you build it will they come? the nonuse phenomenon. [Poster presentation]. 2022 National Parks and Recreations Association Annual Conference, Phoenix, AZ, United States. 

Filed Under: Blog Tagged With: Active People Healthy Nation, parks, Starr County, Wilbarger County

USDOT Rebuilding American Infrastructure with Sustainability and Equity (RAISE) Notice of Funding is Open

January 7, 2025 by valeriejauregui

USDOT Rebuilding American Infrastructure with Sustainability and Equity (RAISE) notice of funding opportunity is open. RAISE funds surface transportation projects that will have a significant local or regional impact. Eligible applicants are states, territories, a unit of local government, a public agency, and tribal governments. 84% of current RAISE grants are bicycle, pedestrian, or transit projects. If a recipient was involved in an Active Transportation Infrastructure Investment (ATIIP) project that was not funded, they may be able to apply for the same project under RAISE. Eligible projects include capital projects and planning projects. Deadline: January 30, 2025. Here are successful applications submitted by previous awardees: https://localinfrastructure.org/resources/winning-applications/raise/ 

Filed Under: Blog

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